PointsBet, Aiming To Enter NJ Online Gambling Market In 2021
- PointsBet has announced an agreement to bring its online casino to NJ’s online gambling market.
- The deal depends on Twin River Worldwide Holdings to purchase Bally’s Atlantic City Hotel and Casino.
- The innovative and unique player experience available through the online casino will be available in NJ at the start of 2021.
NEWARK, N.J. - PointsBet has announced a deal with Twin River Worldwide Holdings to bring the third online gaming platform agreement to NJ this month.
Twin River is set to acquire Bally’s Atlantic City Hotel and Casino and once that purchase is made PointsBet’s casino will be the main iGaming skin on the license for 10 years.
"PointsBet is thrilled to partner with Twin River to offer its flagship online casino product in New Jersey as a complement to its critically acclaimed sportsbook," said Manjit Gombra Singh, PointsBet President of Product & Technology. "PointsBet continues to innovate and iterate upon its proprietary technology profile and this agreement is yet another signal that PointsBet remains focused on providing a modern gaming experience for modern times."
The online casino plans to feature unique custom-built proprietary casino technology along with premium and modern brand mentality.
PointsBet also will work to continue the marketing strategies that provide improved player experience for the legal gambling operation that many of its customers have come to know.
The Australian founded company debuted in the US in 2019 and is currently the only provider that rewards players exponentially the more exact their wagers are.
"PointsBet will be a great addition to our growing partnerships with innovative leaders around the world," said George Papanier, President and CEO of Twin River Worldwide Holdings. "We are also extremely excited to have the opportunity to participate in the best-in-class mobile gaming environment that New Jersey has created and that we believe will bring new and innovative offerings to the market."
PointsBet will launch its online casino in Michigan first sometime in this second half of the year. The platform will be available in New Jersey at the beginning of 2021.