Inspired Entertainment Launches Virtuals Through GVC Holdings

• GVC has launched Inspired Entertainments virtual sports content on its many betting platforms.
• Patrons will find Inspired content on six award-winning GVC channels.
• Inspired is bringing its groundbreaking C-Play content including NFL Alumni, NFL Legends, soccer, and basketball content.

NEW YORK – Inspired Entertainment has officially announced a new partnership with GVC Holdings. This will have Inspired’s virtual content available across six GVC platforms.

The virtual sports content, known as Virtuals, will be accessible on several GVC websites bringing the award-winning content to all patrons.

The virtual sports will be used to expand GVC’s sports betting offerings. This is a major push for Inspired as GVC has a massive player base.

GVC Feeling Inspired

GVC’s legal sports betting offerings will now be pushing forth a strong line up of virtual sports options for its users. The deal will be a massive surge in content for GVC sports bettors.

Inspired Entertainments virtual sports selection is well renowned and has won multiple awards. The quality product is now being able to reach the massive player base that GVC hosts.

"We have had a long and beneficial relationship with GVC and we are looking forward to expanding it," said Brooks Pierce, President and Chief Operating Officer of Inspired. "GVC has some of Europe's leading online gaming brands, including bwin, which is synonymous with online sports betting, and we are thrilled to add these brands to our portfolio of Virtual Sports customer."

Inspired is adding GVC to its long list of retailers that it supplies content for. The virtual gaming operation is available at over 50,000 gaming machines in over 35 different jurisdictions.

Both companies have expressed their excitement for the deal as Inspired is able to reach more players, and GVC is able to supply more unique content.

"We are delighted to offer Inspired's high-performing Virtual Sports across our vast array of Sports brands on the GVC platform," said Raja B-Sheikh, Sports Product Director of GVC. "In these challenging times and given the significant impact on the global sporting calendar during the last four months; Virtual Sports content has demonstrated its potency and has an exciting future role to play in Sportsbook. Inspired's Virtuals give us ultra-realistic, fast-paced action with a multitude of bet types to complement our existing offering. We look forward to working closely with the Inspired team to continue progressing the product across our online channels."

This alliance of these two juggernauts in the legal gambling arena is only going to benefit virtual sports bettors. Virtuals product is now in the hand of even more players worldwide.